Interactive Story Games on iOS: A Snapshot from Latin America in Q4 2023

The Interactive Story Games category remains a vibrant space on the iOS platform in Latin America. As Q4 2023 unwinds, Sensor Tower data reveals notable user engagement across the top applications. Here’s a brief look at how these games have performed during the quarter.

Episode - Choose Your Story by Episode Interactive showed a steady increase in revenue, ending the quarter with a peak of nearly $5K. Downloads saw a significant rise, particularly in the last week, hitting over 24K. The weekly active users (WAU) followed an upward trend, closing at around 59K.

Too Hot to Handle 2 NETFLIX, despite a fluctuating revenue that ended at a modest $17, experienced a surge in downloads in early October with over 31K but then gradually declined to 8K by the end of the quarter. The WAU peaked in mid-October at nearly 39K, before settling down to 26K.

Netflix Stories: Love Is Blind had a rocky quarter in terms of revenue, with several weeks at $0, but downloads started strong at 25K in late September. By the end of December, downloads had decreased to around 4K. The WAU saw a significant drop from 25K in early October to around 14K by the quarter's end.

THTH: Love Is a Game NETFLIX showed a modest revenue performance, with some weeks not generating revenue. Downloads remained consistent, with a slight increase to around 7K by December. The game maintained a strong WAU throughout the quarter, ending with over 116K.

Lastly, Scriptic Netflix Edition had a minimal revenue presence, with several weeks at $0. Downloads, however, showed a positive trend, with a notable jump to nearly 10K in December. The WAU increased steadily, reaching over 41K by the quarter's end.

For more insights into the performance of these engaging narratives and other mobile app trends, Sensor Tower's comprehensive data offers an in-depth analysis for enthusiasts and industry professionals alike.